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Building A Restaurant Business

DEVELOPMENT STRATEGY FOR THE MANAGEMENT OF CASE-REFLEX IN CASH-RES-TERM

Keywords: Station-Restoring Complex, Management Analysis, Development Strategy.

The management system of the State-owned and reversal unit of the State-owned autonomous agency, the IT Park High Technology Techniques, has been investigated, the strengths and weaknesses of the complex, its capabilities and threats in the external environment have been identified. A joint analysis of the above factors has led to the formulation of strategic alternatives and the development strategy of the integrated management model. A socio-economic assessment of the effectiveness of measures to improve the management of the hotel and restaurant business in the institution was presented.

Keywords: hotel and restaurant complex, the management analysis, the strategy of development.

The management system of hotel and restaurant of SAI “IT Park” was researched in the article, the strong and weak points of the complex, its opportunities and threats in the environment were also identified. A joint analysis of these factors allowed us to formulate strategic alternatives and the strategy of development of complex management model. Socio-economic assessment of the interventions effectiveness by management system improvement of hotel and restaurant business in the SAI “IT-park”.

Introduction

The modern tourism industry is one of the world ' s largest, high-income and most dynamic industries. /1/

In recent years, the tourism market has been rapidly expanding in many Russian cities, including the city of Kazan. The establishment of market relations in Russia has led to significant changes in the management of the hotel complex. In order to achieve results in competition, an effective development strategy is needed that is consistent with the prevailing market situation. /1/

The results of the study of the State-owned and retour-restorage unit of the State-owned stand-alone IT park, SWOT-analysis, through which an organizational development strategy was formulated and proposed.